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. Small Companies Will Dominate the Landscape.

The speed at which large companies must change and adapt will only continue to increase. And as we know, the larger the company, the more difficult it can be to make those much-needed adjustments quickly. This provides a distinct advantage to small and medium businesses that are much more nimble. Constant disruption of big companies by these new players will be inevitable, resulting in a higher rate of churn than we’ve seen in years past. Businesses simply won’t have the time to grow to a massive size before being snuffed out by a smaller company with a better mousetrap. Not to mention the fact that launching a venture is easier than it’s ever been before - the sheer number of resources, tools, and technology available to help entrepreneurs will be hugely impactful on the future of business. The barrier to entry is much lower than in the past with many entrepreneurs only needing a laptop, smartphone and wifi to get their business off the ground.

It’s also important to recognize that COVID altered the priorities and values of many workers who felt disenfranchised by their employers. A new crop of entrepreneurs was born as a direct result. An explosion of new companies is on the horizon, with founders at the helm armed with far more insight and experience, giving them a greater chance of success than their predecessors.

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