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However, I feel that the media at large, and especially social media, is the single most powerful factor. "4.48 billion people use social media globally today, up from 2.07 billion during 2015." (Dean, 2021).

The communication channels or tools used it to store and convey information or data are referred to as media in mass communication. Print media, publishing, news media, photography, filmmaking, broadcasting, electronic content, and advertising are examples of elements of the mass media telecommunications business. Early forms of media can be viewed as the development of early writings and paper, which enabled longer-distance communication networks such as mail, such as in the Persian Empire and Romans. Writers such as Howard Carry out different have framed early kinds of human communications, like the Lascaux cave drawings and early writing, were early types of media. Another frame of media history begins with Chauvet Cave art and continues with the other methods for carrying human communication further than the brief.

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