Innovation does not operate as a distribution channel because it transforms fresh concepts and inventions into products and services.
What is a distribution channel?
Delivery of a good or service from one level to another is referred to as using a “distribution channel.” many levels of distribution, including a zero-level, one-level, two-level, three-level, and four-level channel.
Negotiation, information, promotion, ordering, funding, risk-taking, actual ownership, and payment are the major activities of a distribution channel.
As a result, option (c) is accurate.
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