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Gamma, Inc., has struggled for industry dominance with Ardent, Inc., its main competitor, for years. Gamma has gathered and analyzed large amounts of competitive intelligence about Ardent. It has observed as much of the firm's internal functioning and technology as it can legally, yet Gamma cannot understand why Ardent has a competitive advantage over it. The source of Ardent's success is: Group of answer choices unfair. causally ambiguous. impregnable. non-substitutable.

Respuesta :

Answer:

Option B, Causal ambiguity

Explanation:

Causal ambiguity defines the situation where there is lack of understanding of  cause-and-effect interactions between resources and competitive advantage. This is the case with the Ardent  having a competitive advantage over Gamma. It relates the ambiguity between resources and performance  of available resources.

Option B is correct

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