Answer:
B. Trade.
Explanation:
A trade discount can be defined as a reduction in the price of goods given by a manufacturer to a wholesaler or retailer when they buy units of goods in larger quantities. This ultimately implies that, a trade discount is a percentage reduction in price given by a manufacturer to a wholesaler or retailer in order to encourage them to buy the goods in larger quantities and thus, increase revenue and profits.
For trade discounts, reductions off the list price are offered to resellers in the marketing channel on the basis of where they are in the channel (wholesaler or retailer) and the marketing activities they are expected to perform in the future.
