Respuesta :
Answer: D.
Data about user preferences and activity is captured and stored under a cookie on a company’s Web server.
Explanation: The most common and best-known technology for user tracking is the use of cookies. Other known online website tracking tools are tracking pixels (or pixel tags), web beacons (or ultrasound beacons), and browser fingerprinting (or digital fingerprinting), amongst others.
a cookie will contain a string of text that contains information about the browser. To work, a cookie does not need to know where you are from, it only needs to remember your browser. Some Web sites do use cookies to store more personal information about you.
A cookie can be defined as a small digital-file that is stored on the hard drive of the computer of visitors (end users) to a company's website.
In Computer science, some of the uses of a cookie include the following:
- It is used to capture browsing history for the customization and personalization of a website.
- It is used to obtain data about user preferences on a company's website.
This ultimately implies that, a cookie can be used to capture data about user preferences and they are stored under a cookie on the web server of a company.
Read more on cookie here: https://brainly.com/question/14291309