In your opinion, which promotional effort would be most effective to influence prospective learners of a university? Advertising? Personal selling? Sales promotions? Public relations? or Direct marketing? Justify your answers.

Question

04-04-2020
Business

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In your opinion, which promotional effort would be most effective to influence prospective learners of a university? Advertising? Personal selling? Sales promotions? Public relations? or Direct marketing? Justify your answers.

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janehill33 janehill33 · Answer 1 · 2020-04-09T09:28:46+02:00

Personal selling would be most influencing for the prospective learners.

Explanation:

Among the other type of promotional effort, Personal selling would best suit to influence prospective learners of a University.

Direct marketing: Selling products through call, e-mail, outdoor advertising, etc.

Public relation: This method is used by professional to shape the company's image

Sales Promotion: A technique to achieve greater results in shorter duration

Personal selling: Seller meets the customer face to face and impresses the customer to buy the product by providing details about the product, by his attitude, skill, etc.

Justification: The University learners need hands-on experience to handle customer. So this method will best suit the learners of the University.

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