A market research study conducted by Genomia Science Supply shows that the company holds a 25 percent market share in laboratory cell incubators. It wishes to increase that share to 50 percent over the course of three years. This goal is an example of a _____ objective.

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A market research study conducted by Genomia Science Supply shows that the company holds a 25 percent market share in laboratory cell incubators. It wishes to increase that share to 50 percent over the course of three years. This goal is an example of a competitive objective.