Answer: b) The Premack Principle
Explanation:
Premack principle is the reinforcement method in which high probable behavior, attitude or activity is used to reinforce less expected behavior or act.This intends to make a person involved in less expected activities through more likely reinforcer act.
According to the question,Andrew's parent s are using premack principle by asking him to clean his room which is less -expected activity through high expect activity of playing.
Other options are incorrect because escaping attitude,punishment or positive reinforcement are not the reinforcement process to reinforce low probable behavior through high probable behavior.Thus, the correct option is option(b).