Answer:
demand will fall by 10%
and revenue increase by 8%
Explanation:
the price elasticity is the relationship between the quantity demanded and the change in price:
demandQ / ΔPrice = price-elasticity
demandQ / 20% = 0.5
Qd =20% x 0.5 = 10% the demand will fall by 10%
Now, we can determinate the revenue:
QXP = TR
Qx1 = 1Q
after the price increase:
(1 - 0.1)Q x 1.2 = 0.9 x 1.2Q = 1.08Q
1.08Q > 1Q the total revenue should increase.